Fresha charges 20% commission on every new client from its marketplace, plus 2.49% + $0.30 per payment processed. For a busy salon doing 150 bookings a month at $70 average — with 30% from the marketplace — that's over $890/month in fees without a single "paid plan." BookrHub is the most direct Fresha alternative: 0% commission on every plan, free email reminders, and no marketplace dependency.
Is Fresha really free?
No. Fresha's business model is commission-first. When a new client finds you through the Fresha marketplace, Fresha takes 20% of that booking. On top of that, every payment processed through Fresha costs 2.49% + $0.30. There's no cap. There's no opt-out while staying on the platform. The longer you grow on Fresha, the more you pay.
A salon with 150 bookings/month at $70 average, where 45 (30%) came from the marketplace:
- Marketplace commission: 45 × $70 × 20% = $630/month
- Payment processing: 150 × ($70 × 2.49% + $0.30) = ~$307/month
- Total monthly cost: ~$937
That's over $11,000/year with no paid plan selected.
BookrHub vs Fresha: Feature Comparison
| Feature | BookrHub | Fresha |
|---|---|---|
| Commission on bookings | 0% — always | 20% on marketplace clients |
| Payment processing fee | Stripe standard rates | 2.49% + $0.30 per transaction |
| Free plan | Yes — genuinely free | Free plan but takes commission |
| Email reminders | Included free | Available |
| Online deposit collection | Yes | Yes |
| Client data ownership | Yours — full export | Tied to Fresha ecosystem |
| Public marketplace | No (you own your traffic) | Yes (Fresha owns new clients) |
| Unlimited bookings | Yes | Yes |
Why businesses switch from Fresha to BookrHub
1. Keep 100% of every booking
There is no commission on BookrHub. Not on the free plan, not on paid plans, not ever. Every dollar your client pays goes to you minus only what your payment processor charges.
2. Your clients belong to you
On Fresha, clients who book through the marketplace are Fresha's clients — they can be shown competing salons when they open the app. On BookrHub, you share your own booking link. The client relationship is yours from the first booking.
3. Email reminders included free
BookrHub sends automatic email reminders on the free plan, reducing no-shows by an average of 35–40%. On Fresha, reminder functionality varies by plan and region.
4. Deposits to stop no-shows
BookrHub lets you require a deposit at booking time. Clients who've paid a deposit show up. It's the single most effective no-show prevention tool available to service businesses.
How to switch from Fresha to BookrHub
- Export your client list from Fresha (Settings → Data Export → CSV)
- Create your BookrHub account — takes under 5 minutes
- Import your client CSV into BookrHub
- Add your services with pricing and duration
- Share your booking link — via Instagram bio, WhatsApp, Google Business Profile
- Disable Fresha once you've confirmed your regular clients are rebooking
Booking history and Fresha marketplace reviews don't transfer, but all client contact data does.
Ready to switch from Fresha?
Create your free BookrHub account in under 5 minutes. No commission, no monthly fee, no marketplace lock-in.
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